When it comes to cyber attacks, no matter the purpose behind the attack, it always seems to cause harm. As we have found, attacks can be perpetrated for a number of reasons, some meant to be harmful and some not particularly so. However, whichever the case the victims of the attack tend to be harmed regardless. For example, the sportswear company Adidas website suffered an attack by unknown forces, this was discovered on Thursday. Currently investigation of this incident is going on and they have not found that any consumer data has been impacted. Despite this they have shutdown the site and will keep it this way until the investigation is complete and all problems are resolved. So in the end, although the attack itself may have not done any particularly harm it has caused the site to be shutdown which will affect the company anyway.